N$2m raised for cancer
HeroesUnite
Another N$2 million was raised for the Cancer Association of Namibia (CAN) this year through the Bank Windhoek Cancer Apple Project.This brings the total amount raised since the project's inception 23 years ago to N$35.9 million in aid of CAN.
Speaking at the handover event, Bank Windhoek’s Jacquiline Pack said that embracing social responsibility is not just a mere investment but a journey towards a sustainable and harmonious future.
Pack said that this year, heroes from all walks of life joined forces to make the fundraiser successful. “The apple sales this year surpassed our expectations. Our sales went up by 18% compared to last year. Our juice sales were also 52% higher than last year’s sales. Similarly, the donations in the form of electronic apple purchases on our eApple website are 103% higher than last year.”
CAN's Rolf Hansen said that the highlight for him was that despite the high costs of apples and the harsh economic realities, Namibians who supported the project still managed to raise N$2 million. He said the funds will go to establishing the Palliative Care Centre, which will assist all private, state or patients from rural areas.
“This amazing support alleviates many of the funding challenges for the patients,” he said.
On behalf of the Executive Director of the Ministry of Health and Social Services, Ben Nangombe, Dr Christopher Likando, said that between March and November 2023, 648 patients have been assisted financially. The total funds utilised by CAN to help patients within the mentioned period stands at approximately N$1.2 million. “Of the funds raised in 2022 and 2023, 50% will be diverted to the newly constructed Palliative Care Centre of CAN,” Dr Likando said, who expressed his appreciation to Bank Windhoek for their unwavering commitment and dedication to this cause. “Through partnerships like this, we can truly make a lasting impact on our society.”
This year, the project themed HeroesUnite, took on a few more dimensions with initiatives to keep the awareness of the Bank Windhoek Cancer Apple Project alive.
In August, the project had heroes in capes on spinning bikes during a spin activation associated with Virgin Active and KosMos 94.1. This year also saw the diplomatic corps in Namibia, comprising the embassies of Brazil and Angola as well as the British High Commission join forces and contribute to sales.
Other partners are Namibia Fresh Produce, Food Lovers Market, NamPost Couriers, FP du Toit Transport, Solitaire Press, NBC Radio, Maerua SuperSpar, Jaylo Productions, and the Namibian newspaper.