Fastest-growing consumer app in history
Sawdah Bhaimiya - ChatGPT may have become the fastest-growing app in history after it was estimated to have reached 100 million monthly active users, or MAUs, by the end of January, a report by Swiss banking giant UBS said.The OpenAI-owned chatbot has surpassed 100 million MAUs just over two months after its launch — comfortably beating the growth speeds of major apps like TikTok and Instagram, according to the UBS note, which Insider has viewed.
It took TikTok nine months to reach the same level of users; Instagram took two and half years; and Spotify only amassed 100 million MAUs after four and a half years, the report said, citing data from data analytics firm Similar Web.
"In twenty years following the Internet space, we cannot recall a faster ramp in a consumer internet app," UBS analysts wrote in the report.
The number of MAUs on ChatGPT has almost doubled since December when it had around 57 million, per the report. Additionally the app was averaging 13 million daily unique visitors per day by the end of January, compared to around six million daily unique views the prior month.
"We cannot remember an app scaling at this pace," UBS analysts added in the report.
The chatbot was launched in November and experienced a rapid surge in popularity as a result of its eerie human-like capabilities to code, write cover letters, and take exams. It amassed one million users in just five days. – Fin24/Business Insider