Hileni Amadhila joins OM team
Old Mutual Namibia announced the appointment of Hileni Amadhila as the new Senior Public Relations, Stakeholder, and Communications Consultant within the Group Marketing, Public Affairs, and Sustainability team.Hileni brings over 11 years of extensive experience in strategic marketing and communication to her new role at Old Mutual Namibia. With a proven track record in leading external and internal communication, PR, advertising, and brand management, she is poised to enhance Old Mutual Namibia's communication efforts and strengthen its corporate reputation.
In her previous role at FNB Namibia, Hileni spearheaded the development of effective corporate communication strategies and innovative media plans, ensuring optimal exposure for the FirstRand Group and its subsidiary brands.
Her responsibilities included gathering and disseminating accurate information to stakeholders, monitoring the media landscape, and providing input into strategic planning processes.
As a freelance communications consultant, Hileni partnered with various clients to provide strategic PR, marketing, and corporate communications support. Her expertise in researching market trends, building marketing strategies, and engaging audiences through social media has contributed to
the success of numerous projects.
Before her consultancy work, Hileni served as a Corporate Communications Executive and Senior Copywriter at various advertising agencies, where she oversaw internal and external communications for a diverse portfolio of corporate clients. She managed communication campaigns, prepared media reports, and collaborated with brands such as Nedbank Namibia, Nampost, and Old Mutual.
Hileni's journey in communications began in journalism, where she honed her skills in news content development and social media management. Her experience as a journalist at Windhoek Observer and The Namibian newspapers equipped her with a deep understanding of media dynamics and storytelling.